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02
Case study 02 Retail

Leading Online Store Specializing In Mixed Martial Arts Products

Streamlined manual back-office workflows into automated, auditable pipelines.

Client

The customer is a leader in Muay Thai martial arts merchandise and goods. They have created a niche for themselves by creating an array of exclusive merchandise that is otherwise not easily available in the market.

Executive Summary

Having created a loyal clientele the customer wanted to expand and vowed to the demand they wanted to go online for the retail space. Synergy Technology Services, with a deep cognitive ability to realize a customer’s dream was entrusted with the task of realizing this customer’s dream as well.

Technology
PHP 5.3 Magento JSON Javascript jQuery Ajax MySQL
Solutions

The portal developed featured a comprehensive assimilation of eCommerce website features such as,
Features

  • Theme customization to enable the super admin to change the layout and category display at will.
  • Controlled environment CMS where the admin can choose and exhibit discreet offers.
  • Absolute product page customization.
  • Upsell and down-sell capability.
  • Customized payment and shipping modules.
Challenges
  • Building a custom product module should include complete control of product listing, design, and color palate.
Client Benefits
  • The best Muay Thai apparel and gear shopping experience.
  • Increased enthusiasts for mixed martial arts.
  • New market penetration at ease.

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